ARA DAMANSARA, 7 March 2016 - Sime Darby Property, the leader in developing sustainable communities, is proud to present its new mobile app which is set to offer convenience and exceptional user experience.

The new Sime Darby Property Mobile App, available for both iOS and Android platforms, will make property search a breeze where users are able to view property prices, specifications, layout and more. Users can also be updated with Sime Darby Property news, developments and activities.

New and existing Sime Darby property customers may also manage their property portfolio via the mini dashboard available under “My Account” to view billings, statement of accounts and report defects of their current property if any.

The new mobile app is seen by Sime Darby Property as a game changing apparatus which is set to enhance the company’s reach by distinguishing itself as a leading property developer in the country and globally.

Sime Darby Property Managing Director, Dato’ Ir. Jauhari Hamidi said, “We are proud to present the Sime Darby Property Mobile App to the public, which will provide a brand new experience and convenience to our present and future customers. The delivery of a convenient and effective marketing channel such as the Sime Darby Property Mobile App for our customers is timely, especially in the current challenging property market. We will also be able to extend our reach and tap into a larger customer base within and beyond the country.”

With an eye-catching interface and interesting options made available by the new Sime Darby Property Mobile App, including a virtual tour of selected properties, this app would also strengthen public awareness of Sime Darby Property’s brand and offerings.

“The new mobile app was considered on the notion that we need to adopt additional strategies to approach our customers. This is necessary especially for the Gen-Y segment, who are early adopters of technology and makes up the pool of young professionals, and potential customers of our products. This new approach complements the traditional push marketing strategy and offers a new customer centric experience,” Dato’ Ir. Jauhari Hamidi added.

The new Sime Darby Property Mobile App, for both iOS and Android operating systems, is now available for FREE via the App Store and Google Play respectively.

Updates on Sime Darby Property activities and developments can also be found on simedarbyproperty.com, Facebook and Instagram.

For more information, log on to www.simedarbyproperty.com

For further information please contact:

Sherliza Zaharudin
Head, Corporate Communications
Sime Darby Property Berhad
Mobile: +6019-2676346
E-mail: sherliza.zaharudin@simedarby.com