KUALA LUMPUR, 22 August 2016 – Sime Darby Property has today reaffirmed its commitment to the continuing growth of its resort real estate development masterplan with the introduction of ALYA Kuala Lumpur –formerly known as Kuala Lumpur Golf & Country Club Resort (KLGCC Resort). Spanning a total of 360 acres with a total gross development value (GDV) of over RM8 billion, this international lifestyle development aims to be the most aspirational integrated living, working and leisure destination in Malaysia.

“With the launch of this refreshed brand identity, we seek to create a new global model of Malaysian luxury lifestyle brand that can be replicated worldwide,” said Dato’ Ir. Jauhari Hamidi, Managing Director of Sime Darby Property. “ALYA integrates modern luxury living, space-planning and best-in-class facilities into the natural topography of a verdant, tropical setting – giving its communities the time, space and experiences beneficial to their well-being.”

ALYA Kuala Lumpur comprises 8 development parcels spanning 61 acres covering residential (bungalows, condominiums, town houses and serviced apartments), commercial, retail & hospitality components. The vision is to integrate modern living, space-planning and facilities into the natural topography and back-drop of ALYA’s unique setting.

ALYA further underscores Sime Darby Property’s continuing contribution to the growth and development of Greater Kuala Lumpur / Klang Valley to be the top-20 most liveable global metropolis by 2020 as well as one of the economic drivers under the Economic Transformation Programme (ETP).

ALYA Kuala Lumpur is adjacent to the 245-acre Bukit Kiara public park and surrounded by KL’s most affluent western suburbs within a 15km radius. These elite suburbs are complemented with international schools, specialist centres, retail malls, F&B outlets, commercial and health-care centres.

“ALYA encapsulates the last piece of prime property in Kuala Lumpur and it is an address that many people are waiting for,” added Jauhari. “As one of Malaysia’s top property developers, we remain committed not only to maintaining our leadership position in the industry but also to remain as a trusted developer of the highest standards in quality.”

The first development within ALYA is scheduled for a September launch with Senada at Alya. Senada comprises two residential towers with 429 units of serviced apartments and suites offering an all-encompassing contemporary living experience.

Sime Darby Property was most recently recognised as the ‘Best Property Developer’ in Malaysia, at the South East Asia Property Awards 2016. The company also bagged GOLD for the 2016 Putra Brand Awards- The People’s Choice; its 7th consecutive win since 2010.  
For more details on Alya Kuala Lumpur, kindly log on to alya.com.my or simedarbyproperty.com.  

About Sime Darby Property Berhad

Sime Darby Property is the property arm of Sime Darby Berhad. On the back of a successful 40-year track record of developing sustainable communities, Sime Darby Property has to date built 21 townships/developments with a global reach that encompasses assets and operations across the Asia Pacific region and the United Kingdom. In the UK, as part of a Malaysian consortium, Sime Darby Property is the developer of the iconic Battersea Power Station project in central London.

Sime Darby Property is a multiple award-winning property group with numerous local and international accolades. It is the first Malaysian property developer to be awarded the International FIABCI Prix d’Excellence Awards twice for its Subang Jaya and UEP Subang Jaya townships. The company bagged its 7th consecutive Gold at the Putra Brand Awards 2015 and its 5th consecutive Top 10 Developers Awards at the BCI Asia 2015. Sime Darby Property has also been recognised as top 3 developers in Malaysia in the annual The Edge Top Property Developers Awards, a recognition which the company consistently receives since 2009.

For more information, log on to www.simedarbyproperty.com

About ALYA Kuala Lumpur

ALYA Kuala Lumpur is the master brand positioning of Sime Darby Property’s development formerly known as KLGCC Resort, located in the pristine landscape of Bukit Kiara, Kuala Lumpur. ALYA Kuala Lumpur comprises 8 development parcels spanning 61 acres covering residential, commercial, retail and hospitality. Within ALYA Kuala Lumpur is the TPC Kuala Lumpur, Malaysia’s premier golf and country club, resonating exquisite urban living amid the serenity of Mother Nature. With a total size of 360 acres (including TPC Kuala Lumpur) and an estimated gross development value (GDV) of RM8 billion, ALYA Kuala Lumpur creates a global luxury lifestyle master brand that can be replicated abroad and other premier locations in Malaysia.

For more information, visit alya.com.my

MEDIA CONTACT:
  
Sherliza Zaharudin 
Head, Corporate Communications
Sime Darby Property Berhad
Mobile: 019-2676346
E-mail: sherliza.zaharudin@simedarby.com